Lee Chae Min #1 on Drama Actor Brand Reputation Rankings – Bon Appétit, Your Majesty’s Kang Han Na at #3
Michelle Topham 
In interesting news about the cast of the superb K-drama Bon Appétit, Your Majesty, the latest Drama Actor Brand Reputation Rankings are out for August 11th through September 11th, 2025 and, to no surprise to anyone, male lead Lee Chae Min is at #1.
Lee Chae Min hit the #1 spot on the Korean Business Research Institute’s list with a brand reputation of 3,482,313. His co-star in the drama, Yoona, earned the #9 spot.
Rankings were, as usual, compiled by doing a data analysis of media coverage, participation, interaction, and community indexes of 50 actors who were appearing in K-dramas during that period.
Following Lee Chae Min at #1 was Ma Dong Seok, who stars in the big flop of a drama Twelve, and earned a brand reputation of 3,170,065.
Twelve started out with a national rating in S. Korea of 8.1 percent and ended its 8-episode run with a 2.4 percent audience share — the lowest rating of its run. So there’s that.
At #3, we have Kang Han Na, who also starred in the smash-hit Bon Appétit, Your Majesty, and earned a brand reputation of 2,330,978.
Love, Take Two‘s Choi Yoon Ji grabbed the #4 spot with a brand reputation of 1,941,975, and completing the Top 5 we have Yang Se Jong who starred in the Disney+ drama Low Life.
The rest of the Top 20 looks like this:
- Lee Chae Min
- Ma Dong Seok
- Kang Han Na
- Choi Yoon Ji
- Yang Se Jong
- Yoon Hyun Min (Our Golden Days)
- Kim Nam Gil (Trigger)
- Moon Ga Young (Law and the City)
- Yoona (Bon Appétit, Your Majesty)
- Kim Tae Hee (Butterfly)
- Kim Young Kwang (Trigger and Walking on Thin Ice)
- Jung In Sun (Our Golden Days)
- Bang Hyo Rin (Aema)
- Seo In Guk (Twelve)
- Lee Jin Wook (Beyond the Bar)
- Yoon Seo Ah (Bon Appétit, Your Majesty)
- Park Hyung Sik (Twelve)
- Jung Chae Yeon (Beyond the Bar)
- Ryu Hye Young (Law and the City and The Nice Guy)
- Kim Kwang Kyu (Bon Appétit, Your Majesty)
As you’ll see, kudos to the cast of Bon Appétit, Your Majesty, five of whom made it into the Drama Actor Brand Reputation Rankings’ Top 20.
Twelve‘s cast also didn’t perform too badly, with three of that drama’s actors hitting the Top 20. Even if the drama itself should have been much, much better.
Our Golden Days, Law and the City and Beyond the Bar actors also grabbed two spots each.
All in all then, a pretty decent Top 20 for the latest Drama Actor Brand Reputation Rankings (if you care about their ratings!), with every actor appearing on it well-deserving.
About the Author
Rachel M. Reeves 
